iCRMCRM software for interior businesses
From the first site visit to the final handover, on one system
Interior projects do not go wrong at the design stage. They go wrong in the gap between a measurement written in a notebook, a quote rebuilt from last month's spreadsheet, and an approval nobody wrote down. iCRM closes that gap — built for interior designers, modular businesses and turnkey contractors.
What it is
A CRM that understands how interior work is actually run
A generic CRM knows about contacts and deals. It does not know that the job is a site, that the estimate is room-wise, that the client signs off on a revision, that the carpenter has a bill against it, and that the money arrives in three parts. iCRM is built around those facts.
So a project is a site, not a deal. A quotation is a BOQ priced from your own rate library, not a single number. An approval is a version with a date on it. And a completed job can tell you what it cost as well as what it earned.
At a glance
One record per site, not just per client
Room-wise BOQs built from your own material rates
Site measurements captured on site, signal or no signal
Every quote revision kept, so you know what was approved
Advance, execution and handover payments tracked to the rupee
Features
What is inside
The parts an interior business runs on — measurements, BOQs, approvals, vendors and money — and not much it does not.
Clients, sites & projects
One record per site rather than per contact — because the same client comes back for the second flat, and the third. Every visit, drawing, quote and payment stays attached to the right address.
Site visits & measurements
Room-by-room measurements captured on the phone during the visit and carried straight into the estimate, instead of coming back to the office with a notebook to re-type.
Works without signal
Basements, under-construction floors and lift shafts have no network. Measurements and site notes are taken offline and sync when the phone finds a connection again.
Room-wise BOQ & quotations
Build the estimate the way the client reads it — kitchen, master bedroom, wardrobe, false ceiling — with materials, labour and finishes itemised per room and totalled per project.
Your own rate library
Plywood, laminate, hardware, modular units and labour rates held centrally. Change a rate once and every new quote uses it, instead of hunting through last month’s spreadsheet.
Designs & moodboards
Renders, layouts and moodboards attached to the project and shared with the client, versioned — so a discussion about “the earlier design” refers to something you can both open.
Quote revisions & approvals
Every revision kept with what changed and when, and the approval recorded against a version. The scope argument three months in becomes a record instead of a memory.
Milestone payments & invoicing
Interior work is not paid in one go. Advance, on-execution and on-handover stages tracked per project, with what has been received and what is outstanding visible without a reconciliation.
Vendors & site team
Carpenters, electricians, false-ceiling and painting teams assigned to a site with their own work scope and bills, so you know what each site cost you and not only what it earned.
Project stages & timeline
Where each site has reached — design, approval, execution, handover — and what has been sitting at the same stage too long. Delays surface before the client rings about them.
Site photos & snag list
Progress photos against each stage and a handover checklist that closes the job properly, so a snag raised at handover has a place to live until it is fixed.
Reports & margins
Enquiries to site visits to approved quotes, and estimated against actual cost per project — so you find out which jobs actually made money while you can still act on it.
Demo
See it working
A short walkthrough: a site visit and measurement, the BOQ it produces, and the approval that follows.
Product walkthrough — coming soon
A site visit, a room-wise BOQ and a client approval, start to finish. Until it is recorded we will walk you through the live system ourselves.
Would rather see it with one of your own sites?
Book a live demoPlans
Three ways to run iCRM
Start where your studio is. Every plan is the same product — the difference is how much of it is switched on and how much is fitted to you.
Starter
For a solo designer or small studio
Everything needed to stop running projects from a phone gallery and a spreadsheet: clients, sites, measurements and quotations that look professional going out.
Clients, sites & project records
Site visits & room-wise measurements
Room-wise BOQ & quotations
Your own material & labour rate library
Enquiry capture & follow-up reminders
Core reports
Email support
Growth
For a studio running a team
Adds the parts that matter once several designers and several sites run at the same time — approvals on record, payments tracked per milestone, and vendors accounted for.
Everything in Starter
Quote revisions & client approvals
Designs & moodboard sharing
Milestone payments & invoicing
Vendor & site-team management
Project stages & timeline tracking
Site photos & snag lists
Roles, permissions & audit trail
Dashboards, margin & conversion reports
Priority support
Enterprise
For turnkey and multi-branch operations
For contractors whose process does not fit a template — multiple branches, your own approval chain, and integration with the accounting system you already run.
Everything in Growth
Multi-branch & multi-team structure
Custom modules, fields & approval flows
Integration with your accounting system
API access
Data migration handled for you
Dedicated onboarding & training
Self-hosted deployment option
Named account support
FAQ
Questions we get asked
01What is iCRM?
iCRM is CRM and project software built for interior businesses — interior design studios, modular kitchen and wardrobe companies, and turnkey fit-out contractors. It holds every client and site, the measurements taken there, the room-wise BOQ quoted against them, the approvals, the vendors and the milestone payments, in one system.
02Who is iCRM for?
Interior designers and decorators, modular kitchen and furniture businesses, and turnkey fit-out contractors — from a solo designer quoting a single flat to a studio running several sites and site teams at once.
03Can it produce room-wise BOQs and quotations?
Yes. Estimates are built room by room — kitchen, bedrooms, wardrobes, false ceiling — with materials, labour and finishes itemised per room and totalled per project, using your own rate library rather than generic prices.
04Does it work on site where there is no network?
Yes. Site measurements and notes are captured offline on a phone and sync once a connection is available, which matters in basements and under-construction floors where there is no signal.
05Can we keep our own material and labour rates?
Yes. Your plywood, laminate, hardware, modular and labour rates are held centrally in iCRM. Update a rate once and every new quotation uses it, so estimates stop drifting between designers.
06How does it handle milestone payments?
Interior projects are paid in stages, so payments are tracked per milestone — advance, on-execution and on-handover — with received and outstanding amounts visible per project without a separate reconciliation.
07Can iCRM be customised to the way our studio already works?
Yes. The Enterprise plan covers custom modules, fields and approval flows, multi-branch structure, integration with the accounting system you already run, and API access.
08How much does iCRM cost?
iCRM is quoted per customer rather than sold at a list price, because the cost depends on team size and how much of the system we fit to your process. Contact us and we will price it against your actual requirement.
Still quoting from a spreadsheet?
Tell us how a job travels through your studio today — the site visit, the BOQ, the revisions, the payments — and we will show you the same job inside iCRM, with your own rates rather than a sample account.